Warner Music Group

Marketing manager in der Musikbranche

In short

This hybrid marketing manager role at a major music company in Berlin covers campaign strategy, creative direction, release management, digital/social media leadership, trend scouting, and artist relationship management. The company is a well-known player in the entertainment/music industry. It requires a relevant degree or vocational training, initial experience in the music or digital industry, strong creative and analytical skills, and fluency in both German and English.

Description
We love music and work tirelessly to support the people who make it. Sounds good? Join our team!
Tasks
•Campaign strategy: You develop innovative marketing and campaign strategies as well as smart project plans.
•Creative direction: As creative lead, you initiate and steer visual identities, artwork, covers, music videos, content, biographies and promotional materials of all kinds—in collaboration with internal creative teams or external service providers.
•Release management: You oversee the entire lifecycle of all digital and physical releases—from budgeting and metadata through to on-time delivery.
•Digital lead: You lead content and social media plans, manage streaming marketing and creator campaigns, and know trends before they go viral.
•Trend scouting: You identify trends and new marketing opportunities in the music market and understand the social media game.
•Relationship management: You are the central point of contact for artists, management teams and partners, and maintain a strong network.
•Budget & KPIs: You independently plan and manage your marketing budget, define KPIs, analyze campaign results and communicate them to all stakeholders.
Requirements
•Entertainment DNA: You have completed a degree (business administration, media, marketing) or vocational training and have some initial experience in the music or digital industry.
•Creative mind & strategic eye: You combine abundant creativity with analytical foresight, have a knack for data and think entrepreneurially.
•Project owner: Complex workflows don't unsettle you—you work in a structured and reliable way and confidently keep all the moving parts under control.
•Trend & social native: You understand Gen Z's behavior on social media and immediately use new marketing opportunities for our artists.
•Strong communicator: Whether pitching, presenting or building relationships, you communicate clearly and persuasively, and are fluent in German and English.
Conditions
•An innovative and exciting environment and the opportunity to help shape the music market
•Flexible working hours with remote-friendly options, plus up to 20 working days a year abroad
•30 days of vacation plus extra days at the end of the year
•Clear, transparent goals, regular feedback and individual professional development opportunities—let's talk!
•Diversity in practice—we celebrate diversity!
•In-house health initiatives (massages, yoga, mental health services)—we care for you!
•Regular events with exclusive insights into the world of music
•A great penthouse office with character—in the heart of Berlin
•Many other benefits, e.g. Deutschlandticket, JobRad, lunch card, Spotify account, etc.

Stop applying.
Get referred.

$10 in free credits

In just 60 seconds, fully on autopilot — Eraldt's AI agents read your CV, map the roles you fit, find live vacancies and the people who can refer you, write personal emails, and get you referred.

This isn't an application: your CV doesn't go to the company, and we don't promise a referral for this exact role.

Discover who else lands interviews on autopilot