FIS

Manager, Paid Media

In short

This is a hands-on, individual-contributor role managing a multi-million-dollar paid media program for lead generation at a fintech company, covering content syndication and paid social. It requires setting strategy, pacing budget, managing an agency, and translating performance data into insights for senior executives. Candidates need 8+ years of B2B paid media experience, agency management experience, and working knowledge of SEO, website optimization and digital analytics.

# About the role
•The Manager, Paid Media will own the multi-million-dollar paid media engine that drives our commercial pipeline.
•This role will set the strategy and execute the plan, pacing the budget, managing the agency, and turning data into a story our executives will act on and report to FIS's SVP, Global Head of Brand.
•This position is a hands-on, individual contributor role.
# Your key responsibilities
•This role will turn commercial priorities into a lead generation strategy across content syndication and paid social, with clear objectives, channel strategy and an investment plan.
•Forecast and allocate a multi-million-dollar program and move money fast toward what's working.
•Be the senior day-to-day lead for our media agency. Set direction, challenge thinking and demand sharper testing and real innovation.
•Work with our data and analytics teams to connect platform performance to conversions through our funnel, then tell that story clearly to senior stakeholders and the executive team.
# What you bring
•8+ years in paid media with hands-on depth in B2B lead generation – experience in financial technology a plus
•A track record of lead generation and growth strategies that drove pipeline and revenue beyond the click
•Experience managing agencies with clear objectives and accountability
•Working knowledge of SEO, website optimization and digital analytics – and strong collaboration across marketing capabilities, including product marketing, demand generation, digital and creative
•The confidence to present insights and recommendations to senior stakeholders, backed by strong communication and project management.
# What we offer you
•Opportunities to make an impact in fintech
•Internal career growth opportunities
•Personal and professional learning
•Inclusive, diverse work environment
•Resources to give back to your community
The pay range for this full-time position is $121,800.00 - $207,060.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.

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