Lead - Communications
Crisis & Reputation Communications
Function: Corporate Communications | Location: United States (Hybrid/Remote)
The role
This is a senior leadership role owning crisis management, reputation strategy, and executive communications for the Americas region. You'll be a trusted advisor to senior leadership, shaping how Genpact communicates during sensitive or high-visibility moments. You'll set the strategic direction for crisis and reputation communications, build the frameworks and playbooks the wider team relies on, and step in personally when the moment calls for it. The role also oversees employee communications where it intersects with organizational change, ensuring internal messaging stays clear and consistent.
What you'll do
Crisis and reputation strategy
•Own the strategy for protecting and strengthening Genpact's reputation in the Americas, setting direction on issue monitoring, risk assessment, and response planning
•Lead the response on sensitive or fast-moving situations, drafting and approving statements, leadership talking points, and messaging
•Act as the senior point of contact during high-pressure moments, partnering directly with legal, HR, and executive leadership
•Build, own, and continuously improve crisis communication playbooks and escalation protocols across the region
•Direct media, social, and sentiment monitoring, and translate signals into proactive recommendations for leadership
Executive and leadership communications
•Serve as a trusted advisor to senior leaders on statements, talking points, and messaging for high-visibility moments
•Prepare leaders for sensitive conversations, media-adjacent moments, and internal announcements that need a careful hand
•Shape how complex or difficult business topics are communicated, ensuring messaging is clear, credible, and calm
Employee communications
•Oversee employee messaging during periods of change, setting the tone and approach for how internal communication stays clear, honest, and steady
•Build the templates, guidance, and capability that let leaders communicate consistently during sensitive moments
Team, agency and stakeholder leadership
•Guide and mentor communications professionals supporting crisis and reputation work
•Manage relationships with external agencies and partners, ensuring quality and consistency at pace
•Build trusted, senior-level relationships across Legal, HR, Communications, and regional leadership
Performance and reporting
•Define how success is measured across sentiment, coverage, and message effectiveness, and use it to sharpen future strategy
•Present clear, concise recommendations to senior stakeholders, including in high-tension moments
What we are looking for
•A proven track record leading sensitive or high-stakes communications at an organizational level, not just executing on them
•Experience advising senior leaders, including C-suite executives, on reputation and communications strategy
•Excellent written and verbal communication skills in English, with strong judgment on tone and timing
•Experience working directly with legal and HR on sensitive matters, and comfort operating with a high degree of autonomy
•Comfortable using AI tools in day-to-day workflows, with strong editorial judgment
•Sound judgment and the ability to manage sensitive matters with discretion and professionalism
•Bachelor's or master's degree in communications, journalism, public relations, or a related field
Qualifications
Bachelors - Business Administration, Bachelors - Communication, Bachelors - Marketing, Bachelors - Sales, Masters - Marketing
Certifications
HubSpot Content Marketing Certification - HubSpot Academy
Required Skills
Campaign Development, Campaign Management, Content Strategy, Data Analytics, Data-Driven Decision Making, Data Literacy, Data Science, Data Tools, Data Visualization, Executive Presence, Google Analytics, Marketing Analytics, Marketing Mix, Media And Communications, Microsoft Excel, Microsoft Power Business Intelligence (PBI), Project Management, Promotional Marketing, Reporting, Salesforce (Software), Smartsheet, Social Media, Storytelling, Strategic Planning (+4 more)
Language
English (Required) — Proficiency: Proficient - C2
Job Type
Regular
Remote Type
Remote
Work Shift
Day Job (United States of America)
The approximate annual base compensation range for this position is: 80,500 to 100,000 USD.
"Los Angeles California-based candidates are not eligible for this role."
The actual offer, reflecting the total compensation package plus benefits, will be determined by a number of factors which include but are not limited to the applicant's experience, knowledge, skills, and abilities; geographic location; and internal equity.
