Job Responsibilities
Territory Goals
•Achieve designated product targets within the assigned territory, effectively utilizing resources and controlling expenses
•Develop and implement visit plans for medical institutions according to company-specified coverage and visit frequency
•Use appropriate promotional techniques and effectively utilize product materials to provide medical information to institutions and introduce products (including handling objections), helping them understand and accept product features
•Maintain a high standard of professional visits, continuously improve medical institution satisfaction, and build long-term, positive collaborative relationships
•Explore existing market potential and continuously develop potential markets to ensure successful completion of work targets
•Execute the company's market development strategies and plans, complete drug listing plans for new products
•Organize distinctive academic promotional activities for products according to company promotion strategy
Territory Management
•Through territory goal management, establish goals and plans for the assigned territory, achieve expected work targets, and develop potential markets within the territory
•Establish, timely update, feedback, and maintain detailed and accurate medical institution data, and use this data to formulate action plans, arrange visit activities, and use time effectively and fully
•Regularly analyze territory conditions and identify high-potential markets as focus areas for territory development
•Timely inform medical institution staff or pharmacy personnel about service, product, pricing, supply channel, and market development information
•Track and understand clinical demand for products, ensure reasonable inventory, and prevent stockouts
•Collaborate with marketing and commercial departments, and maintain good business relationships with hospital experts to ensure success in tenders and medical insurance directory reviews
•Understand competing products and competitor activities, gather market intelligence on competing products, promptly report to superiors, and provide corresponding recommendations
•Complete all reports accurately and on time
•Effectively and reasonably use company expenses and resources
Product Knowledge
•Master complete and continuously updated product knowledge, ensuring consistency of product promotion messaging with the company's marketing department
•Continuously learn to become familiar with product materials and apply them skillfully and flexibly
•Fully learn and utilize other materials provided by the marketing department to facilitate product promotion
•Read medical journals, articles, and reports related to the products
•Understand relevant knowledge of competitors' similar products
Professional Conduct
•Ensure strict compliance with company SOPs, financial systems, and compliance requirements in product promotion and daily work, ensuring conduct aligns with company ethical standards and principles
•Maintain a good professional image, dress according to professional standards, and conduct in accordance with company requirements
•Demonstrate dedication and active engagement in one's work
Teamwork
•Actively participate in team activities
•Share and exchange information with colleagues, help each other, and achieve mutual development of individuals and the team
•Complete temporary tasks assigned by supervisors
Requirements
Educational Background
•College degree or above in medicine, pharmacy, or related field
Experience
•2-3 years of hospital pharmaceutical representative work experience; experience at foreign-invested pharmaceutical companies preferred
Skills
•Job skills: Product and market knowledge; product promotion techniques and processes; territory management; business acumen; coaching others
•Behavioral competencies: Customer-centric; listening; problem-solving; integrity and reliability; action-oriented
•Advanced behavioral competencies: Self-awareness; expression skills; time management
Compliance Requirements
•No record of commercial bribery
Required Skills (as listed by employer)
Account Management, Customer Needs Assessments, Customer Relationship Management (CRM), Market Analysis, Product Knowledge, Sales Reporting, Sales Training
Additional Details
•Employee Status: Regular
•Relocation: No relocation
•Visa Sponsorship: No
•Travel Requirements: No Travel Required
•Flexible Work Arrangements: Not Applicable
•Shift: Not Indicated
•Valid Driving License: No
•Hazardous Material(s): N/A
