About the Role
Toggle is a product company building eSIM and VPN solutions for global connectivity across all major platforms, including mobile, desktop, and TV. We are looking for a Head of Data Analytics to join our team as product metrics architect. This specialist will not only build analytics but also directly impact product profitability by transforming raw data into growth hypotheses and data driven decisions.
Responsibilities
•Implementation of storage systems, ETL/ELT processes and BI
•Data quality control
•Integrating data from mobile applications (iOS/Android), MMP and Web to obtain an event model at all stages of the user's lifecycle
•Building unit economics models (CAC - LTV), prediction of key indicators (LTV, revenue, conversions, retention), developing scenario models (best/base/worst case scenario)
•Development and analysis of A/B tests in product and marketing, development of a calculator of statistical significance and forecasting of results
•Analysis of the product feature usage, their impact on retention and the reasons for churn
•Analyzing the efficiency of acquisition channels, searching for growth points in marketing funnels
•Generating and testing hypotheses to increase conversion and monetization at all stages of the user's lifecycle
Requirements
•Advanced SQL, Python, BI systems
•Experience in building predictive models, ML approaches
•Practical experience in designing and building analytical infrastructure
•Strong skills in building and maintaining data pipelines: integrating data sources (MMP, app events, web, payments); working with APIs and external systems
•English: B1+ level (both spoken and written)
•Critical thinking: ability to analyze situations and make well-informed decisions
•Ownership/proactivity: taking initiative and responsibility, actively driving tasks forward
•Problem-solving: ability to tackle complex issues and find solutions
•Communication: presenting insights to both technical and non-technical teams
•Collaboration: working effectively with cross-functional teams
•Adaptability: quick to learn new technologies and adjust to change
•Attention to detail: ensuring data accuracy and consistency
Nice to Have
•Experience working with mobile products (VPN, eSIM, travel) in subscription and transactional models
•Tech stack: experience with MMPs and mobile trackers
•Knowledge of product metrics
•Understanding and experience in calculating ROI, ARPU, and other product/business metrics
Conditions
•Official employment and a competitive salary
•Paid vacation + 5 personal days per year
•Support for growth: we cover professional courses, books, and conferences
•Private health insurance (including dental coverage)
•Internal English classes
•Fast skill growth in a startup-paced environment
•A culture of openness, respect, and honest feedback
•Minimal bureaucracy — maximum impact and momentum
