About the Role
Do you want to be a valued part of the critical infrastructure that serves communities across Europe and beyond? Are you looking for a position in which you can set direction and help shape our company? If so, then you could be the newest addition to our Digital Marketing Experience team within Group Marketing as the Digital Marketing Specialist – Web & App.
As a Digital Marketing Specialist, you'll be responsible for bringing digital campaigns to life across web and app, with a key focus on building, updating and publishing content through our CMS. You'll work closely with campaign teams, content owners, designers and technology stakeholders to ensure campaigns are delivered accurately on time and to a high standard, from initial build and testing through to launch and ongoing optimisation.
Responsibilities
•Coordinate and deliver campaigns across web and app, ensuring accurate and timely execution
•Build, update and publish campaign content in line with platform, template and brand guidelines
•Work with campaign teams and designers to manage dependencies, releases and delivery requirements
•Complete quality assurance and testing before launch, ensuring a seamless customer experience
•Monitor live campaigns and support UX, UI and SEO improvements to optimise digital performance
Requirements
•Curious, organised and genuinely interested in digital marketing, digital platforms, websites, apps and creating great digital customer experiences
•Good understanding of how digital channels support marketing campaigns and customer journeys, with the ability to turn campaign briefs into engaging digital experiences
•Comfortable managing multiple tasks and deadlines, with a strong eye for detail and pride in delivering accurate, high-quality work
•Proactive team player who enjoys working with different stakeholders and collaborating across teams
•Confident asking questions, sharing ideas and taking ownership of work, while being willing to support those around you
•A positive, approachable and can-do attitude, with a genuine willingness to learn and explore new digital platforms, tools and ways of working
•Experience in digital marketing, content, web, app or campaign execution would be beneficial
Benefits
•Life assurance cover
•Contributory company pension scheme
•Holiday Purchase Scheme
•Free ferry travel for up to 4 guests between Dover and Calais / Newcastle and Amsterdam with no limit on trips
•Full employee assistance programme, including:
•Proactive financial, emotional, mental, and physical health care support including face-to-face counselling, fast 24/7 access to a GP, a second medical opinion and legal support for colleagues and their family
•Huge range of retail discounts from high street and online retailers
•Cashback on health care including dental, optical, physiotherapy, prescriptions, specialist consultations and much more
•Access to myStrength, the Wellbeing platform, with content to support and improve mental wellness needs
•Access to mental health first aid and opportunity to join support webinars focused on positive wellbeing
•Training courses to support you in your role, if needed
