NeuroPlanck GmbH

digital marketing manager for e-commerce

In short

This role runs digital marketing for a Health-Tech startup launching an evidence-based sleep and stress management product for women aged 25-45 in the German e-commerce market. The job covers content strategy, influencer collaboration guidelines, TikTok and Instagram ad campaigns, website CRO/UX optimization, and customer journey design. It demands strong hands-on expertise in performance marketing with no stated salary or benefits. The position is full-time, on-site, at middle seniority level.

About the Company
The company is a Health-Tech startup preparing to enter the German e-commerce market with an evidence-based two-phase system designed for women aged 25 to 45 to address sleep problems and daily stress management.
*Instagram and Facebook belong to Meta Platforms Inc., whose activity is recognized as extremist and banned in Russia.
Responsibilities
•Develop the strategic direction of content production and define guidelines for influencer collaborations
•Run, manage, and optimize advertising campaigns on TikTok and Instagram
•Optimize the website based on German consumers' expectations, trust, and user behavior through CRO and UX
•Build and strengthen the brand's digital footprint and provide reliable performance reporting
•Design and implement all stages of the potential customers' journey
Requirements
•Demonstrate outstanding expertise in the relevant field
•Nice to have: references to previous projects, relevant presentations, and case studies
Conditions
No conditions specified in the posting.

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