Joi AI

Design Director

In short

This role leads product design end-to-end, from acquisition to retention, for an open-source AI research company building generative models and agent architectures. Reporting to the CEO, the director manages a senior team of four designers and is measured on conversion, retention and LTV. Requires 3+ years leading a design team of 3+, strong UX/UI and Figma skills, design systems experience, A/B testing know-how, and C1+ English.

About Joi Lab
Joi Lab (joilab.ai) is our open research arm — we build open-source generative models, agent architectures, and training infrastructure. All code, weights, and data are public. We're not chasing the next ChatGPT wrapper; we're working on true AI agency: persistent memory, self-modification, self-authored constraints.
The Role
You report to the CEO and own everything a user sees, from the ad they click to the chat they keep coming back to. You lead a senior team of four, and your work is judged by conversion, retention and LTV.
Requirements
•3+ years leading a design team of 3 or more
•Strong product design expertise: UX, UI, user flows
•Fluent in Figma; experience with design systems
•A/B testing and prioritization frameworks experience
•English at C1 or above
•Nice to have: experience with AI-generated visual tools

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