About G5 Games
G5 Games is a Swedish developer and publisher of mobile games played by over 250 million people worldwide. Its titles include Sherlock, Hidden City, and Jewels of Rome.
Responsibilities
•Manage the creative User Acquisition pipeline for a group of titles
•Work closely with the Creative Producer on a defined strategy
•Track creative performance across the front and back end, analyze data, optimize creative performance, improve KPIs, and provide frequent analysis reports
•Create production tickets for new videos, banners, playable ads, end cards, and other marketing assets
•Test creative assets and iterations, and analyze performance metrics to inform User Acquisition decisions
•Conduct competitive analysis, including monitoring competitors' User Acquisition activity
•Help develop, implement, and test new creative concepts across various media types
•Test game assets and maintain the internal best practices guide
•Continuously optimize creative production processes
Requirements
•At least 2 years of creative agency experience or experience creating marketing assets
•Passion for mobile gaming, apps, and the gamedev industry
•Understanding of key marketing metrics
•Strong analytical and critical-thinking skills
•Basic skills in creating and editing static visual content using graphic design software and/or AI tools
•Understanding of motion and graphic designers' main technical capabilities
•Knowledge of art and video production processes and pipelines
•Excellent verbal and written communication skills
•Strong organizational, detail-oriented, reporting, and problem-solving skills
•Upper-Intermediate English, mainly written
•Positive attitude, open mind, and willingness to learn
Nice to have: knowledge of art production processes and turnaround times
Conditions
•Flexible schedule and transparent processes
•Internal education system with workshops, webinars, and hackathons
•Compensation for English and other language courses
•Relocation support, including financial assistance and guidance with choosing a country where G5 has offices and legalizing the employee's entire family
•Medical insurance and gym membership reimbursement
•Team sports initiatives
•Performance-based bonuses upon meeting sales targets
•Profit-sharing from stock value growth for key employees
•Opportunity to work alongside top industry professionals in a dynamic and innovative environment
