Viaplay Group

Content Marketing Project Manager (Temporary cover), Allente

In short

This is a temporary (minimum six months) Content Marketing Project Manager role at Allente (Viaplay Group) in Stockholm, turning content into marketing campaigns focused on the Swedish market. It requires coordinating content calendars, managing campaigns across digital channels (CRM, paid media, social), working with content partners and internal teams, and analysing campaign performance. Candidates need native or near-native Swedish and fluent English, plus experience in marketing project coordination and digital marketing channels.

About the role
At Viaplay Group, we entertain millions of people every day through our streaming services, radio networks, and TV channels. Through Allente, we bring together TV and streaming from leading content providers, helping audiences across the Nordics discover and enjoy great entertainment.
We're now looking for a Content Marketing Project Manager to join Allente in Stockholm on a temporary cover contract for a minimum of six months.
As Content Marketing Project Manager at Allente, you'll turn great content into engaging marketing campaigns that drive sales and customer activation, with a primary focus on the Swedish market. Based in Stockholm and reporting to the Head of PR & Communications, you'll work closely with our content partners and internal Content, CRM, Performance and local marketing teams.
You'll be responsible for translating Nordic content priorities into locally relevant campaigns and activities for Sweden. Working closely with your Nordic colleagues and the Content team, you'll align plans across markets while tailoring messaging, timing and execution to Swedish audiences and commercial goals.
Your day-to-day work will include managing the Swedish content marketing calendar in line with Nordic priorities, coordinating campaigns across channels and ensuring projects and partner commitments are delivered on time. As the main marketing contact for content partners in Sweden, you'll build strong relationships, identify opportunities around upcoming titles and use campaign insights to continuously improve results.
This is a temporary cover position for a minimum of six months, based in Stockholm.
What we're looking for
We understand you may feel confident ticking certain boxes more than others and that's why we always keep an open mind in our recruitment process. But, in order to thrive in this role, we do believe you'll have at least some experience in the following:
•Coordinating marketing projects, managing content calendars and delivering campaigns to deadline.
•Working with external partners and internal teams to plan and execute marketing activities.
•Creating compelling copy and adapting messaging across customer touchpoints, with native or near-native Swedish and fluent English.
•Working across digital marketing channels, including CRM, paid media and social media, with an understanding of the customer journey.
•Analysing campaign performance and translating insights into practical improvements.
It's a bonus if you have:
•Experience working across Nordic markets and adapting campaigns to local audiences.
•Basic graphic design skills and an eye for engaging visuals.
•A can-do attitude, a sense of humour and a humble, collaborative approach.
What we offer you
•30 days of paid vacation every year, an attractive pension and insurance scheme, and generous parental leave pay lift.
•Various wellbeing initiatives including wellness allowance.
•A learning culture that puts you in the driver's seat of your own development.
•Unlimited access to Viaplay – including series & viewing events, new release movie rentals, linear channels and more.

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