Mistplay

Business development manager in mobile gaming

In short

This remote business development role at a mobile loyalty/monetization platform company involves selling a performance-based monetization solution to mobile app publishers, negotiating complex partnerships with C-level and VP-level executives, and managing the full strategic sales cycle from deal structuring to launch. It requires 2+ years of business development or strategic partnership experience, ideally in mobile gaming, ad tech, or loyalty/consumer technology, along with CRM and market research tool experience. The role bridges sales, product, legal, finance, and operations teams to bring new partnerships to life.

About the Role
Mistplay is the category creator and leader in the "play-and-earn" mobile loyalty space, built to reward gamers for playing. LoyaltyPlay is our B2B monetization platform, a powerful Gaming Reward Hub designed for mobile app Publishers. We partner with app owners (e.g., utility, commerce, or entertainment apps) to help them unlock a new, consistent revenue stream and boost user engagement. This is a high-impact role selling a differentiated, performance-based monetization solution to a global mobile app audience.
Responsibilities
•Initiate and cultivate relationships with C-level and VP-level executives to explore custom integration opportunities.
•Lead all phases of the strategic sales cycle, including due diligence, building comprehensive business cases (ROI analysis), negotiating terms, and securing final contractual agreements.
•Own the full pipeline of strategic opportunities, ensuring accurate forecasting and reporting on progress and expected impact via Salesforce.
•Serve as the bridge between strategic partners and internal Product and Engineering teams to translate partner requirements into actionable product features.
•Champion new initiatives internally, securing buy-in from Legal, Finance, and Operations teams to ensure successful launch and post-deal monetization.
•Design creative and scalable commercial structures, such as revenue share models and exclusivity terms, that align long-term incentives for both Mistplay and the partner.
•Ensure a smooth transition of new partnerships to Account Management/Customer Success teams post-launch.
Requirements
•2+ years in business development, strategic partnerships, or corporate development.
•A proven track record of closing complex partnerships in mobile gaming, ad tech, or loyalty/consumer technology sectors.
•Expertise in market expansion strategy, deal structuring, and new initiative go-to-market execution.
•Expert-level understanding of competitive landscapes, emerging mobile monetization trends, and potential distribution shifts.
•Strong executive-level relationship building, complex partnership negotiation, and an innovation mindset.
•Experience with CRM software (Salesforce, Hubspot), market research tools (Sensor Tower, App Annie), and project management tools (Jira, Asana).
Conditions
We strive to make our work environment as inviting and fun as possible! Working at Mistplay is coupled with a whole array of perks that we've adopted virtually and in-person: Team Lunches, game nights, company-wide events, and so much more. Our culture is deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people. We utilize data to constantly learn, improve, and adapt. We foster an environment where everyone is encouraged to share their ideas, push boundaries, take calculated risks, and witness their visions come to life.

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