Owlcat Games

brand manager for story-driven RPGs

In short

This remote brand/marketing manager role at an indie game studio known for story-driven RPGs (Pathfinder series, Warhammer 40,000: Rogue Trader) covers developing marketing strategies, producing trailers and promo assets, writing scripts and copy, managing storefront pages, and running ad campaigns and events. The company is a gamedev studio currently working on Warhammer 40,000: Dark Heresy and The Expanse: Osiris Reborn. It requires at least 3 years of video game marketing experience, project management skills, creative writing ability, Steam/platform experience, analytics tool knowledge, and B2-level Russian.

About Owlcat Games
Owlcat Games is an independent studio founded in 2016, known for deep, story-driven RPGs. The studio created Pathfinder: Kingmaker, Pathfinder: Wrath of the Righteous, and Warhammer 40,000: Rogue Trader, and is working on Warhammer 40,000: Dark Heresy and The Expanse: Osiris Reborn.
Responsibilities
•Develop and execute marketing strategies for games across various communication channels
•Produce marketing and promotional assets, including trailers and content drops
•Write scripts, marketing copy, and promotional messaging
•Manage content on websites and game pages across PC and console digital storefronts
•Plan and launch advertising campaigns, digital events, and offline events
•Develop promotional partnerships and explore new marketing formats, including influencer collaborations
•Identify new growth opportunities to attract more players to the games
Requirements
•At least 3 years of experience in video game marketing
•Strong project management skills, including planning, briefing, task assignment, and overseeing execution
•Creative writing skills, particularly for trailer and promotional video scripts
•Experience with Steam and other gaming platforms
•Solid understanding of advertising channels, formats, and key performance metrics
•Experience with Google Analytics or similar analytics tools
•Extensive experience playing PC and/or console games, with a strong understanding of what resonates with gamers
•Excellent written and verbal communication skills
•Russian language skills at B2 level
Nice to have: experience with premium (buy-to-play) games
Conditions
•Flexible hours
•Cozy offices with game and chill-out zones, coffee points, and snacks
•Tabletop sessions in the office or on Roll20
•Mentoring program and internal training courses
•Competitive salary based on interview results
•Opportunities for career growth

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