REQ15177 Assistant Manager, Retail Marketing (Open)
PRIMARY RESPONSIBILITIES:
•Arrange and execute events, GWP, Sales Events and promotions and partnerships etc.
•Develop and implement sales strategies to drive sales and revenue for the Mall at COD and SC, and Morpheus Retail
•Prepare forecast for promotions and events and setup KPIs
•Prepare regular market and competitors analysis
•Review and perform data-analysis on promotions and/or incentive schemes for the malls
•Present key sales & analysis findings to management with actionable recommendations for business development
•Work closely with Retailers at COD and SC, and Morpheus Retail team to implement initiatives
•Plan, review, and enforce the SOP for all initiatives
•Ensure all stakeholders are informed about promotions and initiatives
•Develop marketing communication strategies with Marketing teams for the Malls exposures and promotions
•Develop, Maintain, and Activate the Mall VICs (data collected from GWP)
QUALIFICATIONS:
Experience
•Minimum 5 years' experience in event marketing, promotion campaigns, sales, or brand promotion
•Experience in mall or retail environment is a plus
Education
•Degree Holder in Marketing & Events, Business, or related discipline. Other candidates with relevant experience will be considered
Skills / Competencies
•Strong proficiency in using Excel, PowerPoint, Word and other MS Office apps
•Knowledge of Photoshop, Illustrator, or AutoCAD will be an advantage
•Fluent in spoken & written English and Chinese, with some Mandarin
