About the company:
Tangem is a high-tech company in the blockchain sector, founded in 2017, headquartered in Zug, Switzerland, with branches in North America, Eastern Europe, and APAC. Tangem started with the idea of bringing cryptocurrencies to the masses using a unique combination of a smartcard-based hardware wallet and mobile applications. The company owns and promotes the technology of hardware cold-wallet for crypto assets with secure and simple UX in 170 countries today.
Responsibilities:
•Development and implementation of SMM strategies (selection of channels, formats, development of a content plan and publication schedule)
•Implementation of new formats for the design and presentation of content on social networks, the use of various mechanics and tools to engage the audience
•Adaptation of content to the specifics of social networks (Twitter, Instagram, Medium, TikTok, Facebook, etc.)
•Active involvement of representatives of the crypto industry for joint cross-promotion activities and collaborations
•Searching for new relevant channels and social networks to distribute the company's content and engage the target audience
•Setting key performance indicators (KPIs) for social media campaigns, such as a target for a certain number of reposts or likes, and measuring campaign performance against the KPIs
•Using social media marketing tools to create and maintain the company's brand
•Working with the marketing team to develop social media marketing campaigns
•Interacting with customers via the company's social media accounts
•Tracking social media trends and informing management of changes relevant to the company's marketing activities
Requirements:
•Experience in brand promotion among US audience and social networks
•Experience in SMM strategy planning
•Experience in developing corporate channels on Twitter, Medium, TikTok, etc.
•Familiar with SMM campaigns and trends on various social networks
•Good network connections with influencers in crypto industry
•2+ years of social media marketing experience in the USA
•Fluent English and Russian is mandatory
•Team player
Conditions:
No conditions specified in the posting.
