About
📍 Stockholm, Sweden 💼 Full-time
🇬🇧 Please send your application in English.
At Precis, we are a group of friendly experts in media buying, analytics & marketing science, creative, and technology with a joint mission to help great companies thrive in the digital landscape.
Responsibilities
•Craft high-performing copy: Write compelling, search-optimised Swedish and English copy across diverse client verticals, from category and product pages to editorial guides, metadata, and landing pages that balance search engines with actual human readers.
•Translate insights into content: Turn keyword research, intent mapping, and competitor gap analyses from our SEO specialists into structured content briefs and polished final copy.
•Tone-of-voice chameleon: Adapt seamlessly to different brand guidelines, tailoring tone, vocabulary, and brand voice to match each client's distinct identity.
•Content optimisation & refreshing: Review existing landing pages and content assets, identifying optimisation opportunities to boost rankings, visibility, and user engagement.
•Cross-discipline collaboration: Work hand-in-hand with SEO specialists, media consultants, and creative designers to ensure content aligns with broader digital marketing and organic growth strategies.
•AI-driven workflow execution: Integrate generative AI tools into your daily ideation, research, structuring, and drafting to maximise creative output without sacrificing quality or original brand voice.
•Iterative testing & learning: Monitor how your content performs using search and analytics data, continually refining messaging based on engagement metrics and algorithmic shifts.
Requirements
•Around 1-3 years of professional copywriting experience, ideally within a digital agency.
•Native-level fluency in Swedish with flawless grammar and a knack for engaging storytelling, paired with high professional working proficiency and writing in English.
•AI fluency: hands-on experience and genuine comfort utilising AI tools such as Claude and Gemini throughout your daily workflow (e.g. brainstorming, research, outlining, and refining drafts).
•Solid SEO fundamentals: a clear understanding of on-page SEO principles (search intent, keyword placement, meta tags, heading hierarchies, internal linking).
•Audience-first mindset: the ability to write copy that ranks without sounding like a robot wrote it, engaging people while satisfying search algorithms.
•Organisational flair: comfortable managing multiple client deliverables, meeting deadlines, and incorporating feedback proactively.
•[Preferred] Tool familiarity: hands-on experience with SEO tools (e.g., Ahrefs, SEMrush, Google Search Console) and content management systems (WordPress, Shopify, etc.).
Benefits
•You can read our full offering in our handbook.
•An intense learning environment where you will be able to grow and develop your skills and passions alongside some of the brightest minds in the industry.
•A culture that is built on collaboration, trust, and innovation. We value having fun together, that's why we also have regular afterworks, team events, and a yearly festival.
•Transparent salary setting — you can find all our salary bands in our Handbook; this role is an L2 role within the Media column.
•30 days paid leave, flexible public holidays, parental pay, a solid pension scheme, and key insurances.
•Our Stockholm office also offers perks such as wellness allowance (friskvårdsbidrag), massage, healthy snacks, great coffee, and your choice of PC or Mac.
•A diverse environment with a high focus on inclusion and belonging. We speak over 27 native languages around Precis, and our internal inclusion score is 4.5 out of 5.
🇬🇧 Please send your application in ENGLISH. We update all candidates on their applications by email. If you don't receive an email from us, please check your spam folder.
