Location
Almaty, Kazakhstan; onsite at Abay Avenue 109B
Company
PepsiCo Central Asia is an international PepsiCo business operating with established corporate values and standards.
What you will do
•Define segmentation methodologies and drive their deployment into systems for AFH and e-commerce channels.
•Run AFH census activities, analyze statistical data, and develop the Perfect Store Picture of Success.
•Translate Shopper Value Offer and Retail Value Offer into standards, KPIs, and execution priorities for sales organizations.
•Track Perfect Store standards, develop performance-monitoring tools, and support incentive programs for sales teams.
•Lead annual operating plan execution, activation calendars, budgeting, effectiveness analysis, and sales motivation activities.
•Roll out Perfect Store field sales tools and incorporate relevant global best practices.
Requirements
•At least 3 years of experience in commercial, trade marketing, Perfect Store, or a related AFH role.
•Knowledge of AFH subchannels, go-to-market structures, and trading terms.
•Strong statistical and analytical skills, including the ability to work with large datasets and identify trends.
•Experience working with senior customer leadership, external agencies, and international markets.
•Excellent communication and presentation skills, business acumen, strategic thinking, and a results-oriented approach.
•English and Russian language skills required; proficiency with Excel, PowerPoint, Word, and advanced analytical tools.
Culture & Benefits
•Official employment with the company.
•Stable salary with an annual performance-based increase.
•Voluntary medical insurance and life insurance.
•Mobile communication compensation.
•Opportunities for professional growth within the company.
