dentsu

Manager - Programmatic

In short

This role leads a team of programmatic specialists for client campaigns at a media/advertising agency (Amnet brand under Dentsu) in Mumbai. It involves owning client relationships, developing programmatic strategies to hit KPIs, and identifying account growth opportunities. It requires hands-on expertise with DV360 and other DSPs, MMPs and analytics platforms, plus prior experience in media planning and programmatic deals.

As a Manager Programmatic, you will be a strategic partner to our clients, driving campaign performance and identifying growth opportunities. You will lead a team of specialists, ensuring the delivery of exceptional programmatic solutions.
Job Description:
•Lead a team of programmatic specialists, providing guidance and mentorship.
•Develop and execute client-centric programmatic strategies, focusing on achieving KPIs and driving business growth.
•Own client communication and relationship management, ensuring clear and consistent updates.
•Proactively identify and pursue account growth opportunities in partnership with Account Directors.
•Leverage expertise in DV360 and other DSPs to optimize campaigns and deliver exceptional results.
•Utilize MMPs and analytics platforms to provide data-driven insights and recommendations.
•Collaborate with Client Services and other channel teams to ensure seamless campaign execution.
•Analyse campaign performance data to identify trends and optimize strategies.
•Ensure adherence to best practices and maintain high standards of quality.
•Experience on Media Planning and Programmatic deals is must.
Location: Mumbai
Brand: Amnet
Time Type: Full time
Contract Type: Permanent

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