Position
Head of Marketing / CMO — Epic Gift (Telegram app, 1.2M users)
Company
Romaniuk AI
Company website: https://go.romaniuk-consulting.com/lw
Seniority
Senior
Employment Type
Full time
Salary
$5,000 - $10,000 / Month
Location
Remote
Hi, I'm a co-founder of Epic Gift. I'm looking for a Head of Marketing with strong fundamentals, a broad view across traffic channels, and experience building marketing as a system. The goal: 100,000 paying users within a year. Today we have 1,000, plus working setups in 2 channels.
What we've done
•400,000 → 1,200,000 users in one year (Epic Gift).
•10 years in performance marketing — my partners and I ran traffic for other companies' products. Now we build our own.
•Second product — a subscription service in Telegram. The funnel is built and the first 1,000 payments are in. Web, iOS and Android come next.
What are you working on?
•The name of the project(s): Epic Gift
•At what stage of the project(s)? Live: 1.2M users. 2nd product (Telegram subscription) launched — 1,000 paying users. Web, iOS, Android next.
•Genres: Application
•Platforms: Mobile, Browser, Social, iOS, Android
Team size and structure?
Founders + channel specialists: Telegram Ads, influencers, bots, messaging, cold traffic. You lead them all.
For which tasks (responsibilities)?
The task
•Grow from 1,000 to 100,000 paying users in 6–12 months.
•Traffic budget: ~$500,000. No single channel can absorb that, so we need many sources.
•Today separate people run separate channels: Telegram Ads, influencers, bots, messaging, cold traffic. Nobody sits above them — I've been doing that job myself. You take it over.
What you'll do
•Strategy: positioning, CJM, offer, funnels, competitive position.
•Channel mix: decide where customers come from — in-house buying, agencies, CPA networks, affiliates, influencers, SEO, referral program.
•Control: keep buyers and contractors in check — ad accounts, hypothesis sheets, where the money goes. Spot a problem on day 3, not week 3.
•Unit economics: own the cost per payment. No sales team — everything runs on an automated funnel.
•Conversion: bring market ideas into the product and landing pages so conversion keeps growing.
You probably won't run ads yourself. But you can test a new channel hands-on, then hire people to scale it. Key KPIs: number of paying users, cost per payment, payback, LTV/CAC.
What kind of professional are we looking for?
Must have
•5+ years in B2C IT product marketing — ideally a web service or subscription app.
•Head of Marketing, Growth, CMO, or the CMO's right hand at a product that grew while you were there.
•Personally responsible for a budget of $50,000+/month.
•Tested 10+ traffic sources.
•Subscription unit economics: cohorts, LTV, churn, payback.
•You can show working documents: hypothesis sheet, spend tracker, ROI model, dashboard (blur the numbers if needed).
•You can walk us through real cases.
•Fluent Russian is required — the team and product work in Russian. Ukrainian is a plus.
Strong plus
•Experience in iGaming, betting, dating, crypto, or high-volume Telegram apps.
•Background in digital products where users come from ads and pay without talking to a salesperson.
•Big budgets spent efficiently, even under tough conditions.
•Niches with strict ad moderation.
Bonus points
•Started as a media buyer and moved in-house into product marketing.
•Ran your own business.
•Helped launch 1–2 IT products.
What is important for us in a person?
•You set your own goals and your team's. I give you the target and the budget — you bring back results and numbers.
•Ownership: you spot problems early and fix them without being asked.
•Data-driven: decisions backed by numbers, not opinions.
Why do we enjoy working here?
•Direct line to the founder; decisions on real product numbers.
•Full ownership of marketing: strategy, channels, team, budget.
•Team of founders with 10 years in performance marketing.
•With strong results, you can also join our second international IT product.
What are the conditions and bonuses?
•$5,000–10,000/month depending on experience.
•Bonus formula fixed in the offer, before you start. An additional % is possible later.
•Paid in USDT.
•Fully remote from any country. Full-time, our project only.
The selection process
•Short questionnaire — 10–12 minutes.
•Call with our recruiter — we'll ask to see your working documents.
•Call with me, on the product's real numbers.
•Offer.
We decide fast.
