About Colossyan
Colossyan is the #1 AI platform for video-led training and enablement. We turn learning material into studio-quality video with AI presenters, in dozens of languages, with no camera and no crew, powered by our in-house AI agent.
Responsibilities
•Own the SEO roadmap end to end: technical health, site architecture, internal linking, page speed, indexation and crawl efficiency
•Build the keyword and content strategy that targets commercial intent rather than vanity traffic, and brief it into the content and brand team
•Own AEO and GEO. Make Colossyan the answer that AI assistants cite, and grow referral traffic and citations from AI search without trading away traditional rankings
•Run programmatic and template-driven page strategies where they earn their keep, and retire them where they do not
•Build and scale paid acquisition across paid search, paid social and any emerging channel that can profitably reach our buyers
•Own creative testing cycles, audience strategy, landing page variants and bidding approach
•Decide what to run in-house, what to outsource and what to automate as spend grows, and hold any agency or contractor to a clear performance bar
•Get to new channels before they get expensive
•Design and run demand generation programmes measured on qualified pipeline, not clicks and not raw MQL volume
•Partner with Sales on lead quality, follow-up and feedback loops, so what marketing hands over actually converts
•Build the always-on engine as well as the campaign moments, and know which one a given quarter calls for
•Own the digital reporting layer: attribution, funnel conversion rates, channel-level CAC, payback and ROAS
•Help build the models across GA4, Search Console, the ad platforms, our CRM and SQL or a BI tool, and be able to explain what is genuinely driving performance rather than what merely correlates with it
•Own the digital budget. Forecast it, reallocate it in-quarter on evidence, and defend it with numbers
•Treat every dollar as though it were your own. We would rather find an unfair advantage than outspend anyone
•Partner with our Senior Brand Marketing Manager so performance and brand pull in the same direction
•Partner with our Lifecycle Manager so acquisition hands off cleanly into onboarding, activation and retention
•Partner with our Website Manager on CRO, landing page systems and site performance
Requirements
•7+ years in growth, performance or demand generation marketing, with meaningful time in B2B SaaS
•Real depth in both SEO and paid, rather than one with a passing knowledge of the other. We will ask you to walk us through campaigns you personally built and rankings you personally moved
•Technically strong and self-sufficient. Comfortable in GA4, Google Search Console, GTM, Google Ads, LinkedIn Ads and the SEO stack, and able to use scripts, APIs, SQL or AI tooling to answer your own questions rather than waiting in someone else's queue
•Genuinely data-led. You build the model, you interrogate the numbers, and you can tell a real signal from noise
•A track record of frugal, high-leverage growth. You have made a small budget do disproportionate work, and you can prove it
•Comfortable as a hands-on generalist in a fast-moving team, with no large agency or support structure behind you
•Commercially minded. You think in pipeline, CAC and payback, not impressions
Nice to have
•Experience marketing an AI product, or selling to L&D, HR or enablement buyers
•Product-led or self-serve growth experience alongside a sales-led motion
•Strong HubSpot fluency: workflows, forms, lifecycle stages and attribution reporting
•Hands-on CRO and experimentation experience
Benefits
•Stock options: we want everyone to feel motivated to do their best work, which is why we're all owners
•Remote work: enjoy extra flexibility with one full week of remote work per quarter
•Free lunch Thursdays and breakfast Tuesdays: build team connections over complimentary weekly breakfast and lunches
•Great office location: work from our centrally-located, pet-friendly office designed for comfort and team collaboration
•Birthday time off: celebrate your birthday with an additional paid day off, if it falls on a weekday, separate from your regular vacation allowance
•Flexible annual leave: 25 days of annual leave with the option to convert the 8 bank holidays into working days, boosting your annual leave allowance to 33 days
•Private healthcare: access private healthcare through Bupa, including talk therapy and physiotherapy
•Retirement planning: matched salary sacrifice pension with Smart Pension
•Cutting-edge AI technology: be at the forefront of AI innovation, working directly with state-of-the-art AI technologies that form the core of our product
•Impact: as a rapidly expanding Series A startup, your contributions will have an immediate impact on our global development
