About
Placement International is a leading global recruitment and placement agency specializing in the hospitality industry. We connect highly qualified candidates with top-tier employers in hotels, resorts, and restaurants worldwide. As a Design Specialist at Placement International, you will be responsible for creating and overseeing the production of high-quality visual designs across various platforms, including digital, print, and social media.
Responsibilities
•Develop creative design solutions for marketing campaigns, branding initiatives, digital assets, and print materials.
•Ensure all designs align with Placement International's brand identity and communication objectives.
•Lead the creation and maintenance of brand guidelines to ensure all design outputs are consistent with the company's visual identity.
•Collaborate with marketing and communications teams to ensure visual content meets campaign goals and delivers on brand promises.
•Work closely with internal teams such as marketing, sales, and HR to understand design needs and deliver high-quality visual content.
•Present design concepts to key stakeholders and incorporate feedback into final designs.
•Manage design projects from concept to completion, ensuring timely delivery and alignment with project goals.
•Work within defined budgets and manage resources effectively to maximize output.
•Contribute to creative brainstorming sessions, helping develop innovative design strategies that enhance brand visibility and engagement.
•Stay informed about industry trends, tools, and best practices to bring fresh ideas and creative approaches to the team.
•Review designs before production to ensure they meet Placement International's quality standards.
•Implement feedback from colleagues and stakeholders and make revisions as needed to ensure the highest level of design excellence.
•Design visuals for advertising campaigns, promotional materials, and online content to increase brand awareness.
•Ensure designs are optimized for various platforms, including websites, social media, and email marketing.
Requirements
•Bachelor's degree in Graphic Design, Multimedia, Audiovisual Production, or a related field, or equivalent professional experience.
•At least 2 years of professional design experience, with a strong portfolio demonstrating expertise in both digital and print media.
•Strong skills in editing short-form video (Reels, TikTok, Stories) and longer promotional and testimonial content. Includes pacing, transitions, music and sound, subtitles, and adapting formats for each platform.
•Advanced proficiency in CapCut is required.
•Solid foundation in animating text, graphics, and logos for social content.
•Hands-on experience generating and editing images and video with AI tools (e.g., Midjourney, Firefly, Runway, Kling, or similar). Able to write effective prompts, keep AI-generated content on-brand, and add AI into daily workflows to produce more without losing quality.
•Advanced use of Canva, including brand kits, templates, animations, and reusable systems that non-designers on the team can use.
•Solid understanding of typography, color, composition, and visual storytelling, with working knowledge of Adobe Photoshop and Illustrator.
•Ability to work within established brand guidelines across two brands (Placement International and Hospitality Academy) and keep every piece consistent across formats and markets.
•Interest in how content performs, such as views, retention, and engagement, and willingness to adjust edits and formats based on results.
•Ability to manage a high volume of social and campaign content at the same time, prioritize well, and deliver on tight timelines.
•Strong written and verbal communication skills in English, with the ability to collaborate effectively with cross-functional teams, including marketing, recruitment, and regional teams across different markets.
•A keen eye for detail and a commitment to producing high-quality, error-free designs and videos.
•Ability to stay up-to-date with design trends, social media formats, and emerging AI tools, and to adjust designs to reflect new styles and technologies.
•Motivated to keep developing motion and video skills.
Nice to have
•Certifications in motion graphics, video, or AI tools are a plus.
•Experience with Adobe After Effects and Premiere Pro is a strong plus.
•HubSpot: experience designing email templates, landing pages, or campaign assets in HubSpot is a plus.
•Spanish is a plus.
Conditions
No conditions specified in the posting.
