About the Role
Apply your supply chain expertise in a new way by shaping how complex industry topics are communicated to decision-makers around the world. As Global Marketing Manager – Supply Chain & Logistics (d/f/m), you'll work closely with consultants, industry experts and sales teams to create compelling content, develop global marketing campaigns and strengthen 4flow's position as a global supply chain leader. It's an opportunity to stay close to the industry you know best while combining your expertise with marketing and communication.
Responsibilities
•Develop and manage global marketing campaigns across industries, regions and business lines.
•Translate complex supply chain topics into compelling content, messaging and thought leadership materials such as white papers, blog articles and case studies.
•Collaborate with consultants, subject matter experts, sales and regional marketing teams to create engaging customer communication.
•Plan, text, manage and orchestrate 4flow's key market messages across digital channels, events, email marketing, social media and paid media.
•Support global go-to-market initiatives and continuously improve campaign performance based on market insights and data.
Requirements
•Several years of experience in supply chain, logistics or transportation, ideally in consulting or another B2B environment.
•Strong writing skills and experience creating German B2B content such as white papers, articles, blog posts or case studies.
•Ability to explain complex topics in a clear, engaging and customer-oriented way.
•Strong collaboration and stakeholder management skills in an international environment.
•Structured, proactive way of working with the ability to manage multiple projects simultaneously.
•Data-driven mindset and ideally experience with performance measurement.
•Fluent in German and English, both written and spoken.
Benefits
•Work-life balance: flexible working hours and the option to work remotely
•Mobility and fitness: flexible mobility and Urban Sports Club budget
•Learning: individual learning budget and LinkedIn Learning account
•Food & more: a variety of snacks and drinks available onsite
•Workation: work remotely for up to 90 days per year from other European countries
•Further corporate benefits, different team events and 30 days of vacation are also included
