Optimizely

Enterprise account executive in MarTech

In short

Enterprise Account Executive role at a MarTech/CMS and experimentation platform company, owning the full sales cycle for new business and expansion across Enterprise-sized digital organisations. The job requires consultative selling to C-suite and senior stakeholders across Marketing, Digital, Product, Technology and Engineering, translating AI capabilities (Agentic CMS, Agentic Experimentation, Mark) into commercial outcomes. Based in London, hybrid work mode, senior level with at least 3 years of relevant experience.

About the Role
Our Enterprise Account Executive's partner with organisations looking to transform how they create, deliver, test and optimise digital experiences. As AI fundamentally changes the way marketing and digital teams operate, this role is at the forefront of that transformation. You'll help customers understand how Optimizely's Agentic CMS and Agentic Experimentation capabilities, powered by Mark, can move organisations from manual digital workflows to intelligent, AI-driven optimisation. We're looking for a consultative seller who is genuinely curious about how businesses operate and can connect emerging AI capabilities to tangible commercial outcomes.
Responsibilities
•Drive New Annual Recurring Revenue (new business + expansion) across a portfolio of digital-focused, Enterprise-sized businesses
•Own the full sales cycle, from prospecting and qualification through negotiation, close and expansion
•Consult with senior executives across Marketing, Digital, Product, Technology and Engineering on how AI can transform their customer experience and growth strategies
•Lead conversations around the future of Agentic AI, helping customers understand how AI agents can automate and optimise traditionally manual marketing and digital processes
•Position Optimizely's Agentic CMS, enabling customers to use AI agents to create, manage, personalise and optimise digital content at scale
•Position Agentic Experimentation, demonstrating how AI can continuously identify opportunities, develop hypotheses, launch experiments, interpret results and optimise digital experiences
•Demonstrate the value of Mark as an AI-powered layer that enables marketing and digital teams to work more intelligently and autonomously
•Translate complex AI and technology concepts into clear business outcomes, ROI and commercial value for customers
•Work a mix of high-ASP opportunities with longer sales cycles and faster-moving customer upgrades and expansion opportunities
•Build and execute a territory plan using a combination of AI-led, inbound and outbound prospecting strategies to consistently create pipeline
•Maintain accurate forecasts and provide clear visibility into pipeline, deal progression and revenue expectations
•Qualify opportunities effectively, identifying business pain, urgency, decision criteria, stakeholders, budget and the potential for AI-led transformation
•Build trusted relationships with C-suite and senior executives, as well as key line-of-business stakeholders
•Educate customers across their organisation, from Marketing and Digital through to Product, Data, Technology and Engineering
•Help prospects understand the evolving AI, CMS, experimentation and martech landscape, positioning Optimizely against traditional and emerging competitors
•Navigate complex organisations, multi-thread buying groups and sophisticated procurement processes
•Hold opportunities to a consistent sales methodology and sales cycle while maintaining a strong focus on customer value
•Identify opportunities to expand existing customers into additional Optimizely capabilities, including AI, CMS, experimentation and digital experience solutions
Conditions
Not specified in the posting.

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