About the role
Employment form: employment contract
Location: Puławska 2, Warsaw (hybrid work - 2 days in the office per week)
About the team
We develop sales of banking products for businesses in digital channels. We plan and run sales campaigns to clients, develop digital sales paths, and look for new ways to increase product usage by our customers. We work based on data: we analyze campaign and sales results, look for potential, formulate hypotheses, test solutions, measure effects, and develop actions that bring the best results. Day to day we cooperate with Product Owners, digital/e-commerce experts, analysts, and other product teams. We are looking for a person who will bring their own experience to the team, independently develop the entrusted remote sales area, and initiate actions that translate into results.
Your tasks
•You plan, execute, and optimize sales campaigns to customers in electronic and mobile banking
•You develop remote sales of banking products for business clients, using campaigns and other customer touchpoints in digital channels
•You analyze campaign and sales results and funnels, identify growth potential and barriers affecting conversion
•You translate data and observations into concrete actions increasing the effectiveness of campaigns, sales, and conversion
•You design and optimize digital sales paths, from customer communication to process finalization
•You formulate hypotheses, design A/B tests, analyze their results, and decide on further actions based on them
•You initiate new campaigns, actions, and solutions supporting remote sales
•You cooperate with Product Owners and other teams on developing sales of individual products
•You monitor the effects of implemented actions and use the conclusions for further campaigns and sales optimization
Our expectations
•You have experience running sales campaigns in digital channels and in digital sales, growth, e-commerce, CRM, or another area related to digital sales
•You can show concrete examples of campaigns or other actions that translated into improved sales or conversion results
•You independently analyze campaign results and the sales funnel, and can identify where the greatest growth potential lies
•You can translate data and observations into hypotheses, concrete actions, and business decisions
•You have experience with A/B testing and optimizing digital customer paths
•You can work with analytical tools, e.g. Power BI, Excel, Google Analytics / GA4
•You can lead complex initiatives engaging various teams and stakeholders
•You are independent, take responsibility for your area, and can carry initiatives from idea to effect evaluation
Nice to have
•Experience in the financial, telecommunications, or e-commerce industry
•Experience in selling products or services to businesses
•Experience with marketing automation or other martech solutions
What we offer
•We invest in development - we offer co-financing for trainings and courses and access to educational platforms: Udemy Business, eTutor, internal e-learning platform. We also offer development internships and consultations with career advisors
•We care about health and safety - we offer a medical package and life insurance for you and your loved ones, access to the Mindgram platform with individual consultations with specialists and webinars. Working at ING gives you the opportunity to join the Employee Pension Program and the Oncology Prevention Program
•We promote physical activity and a healthy lifestyle. We offer free Multisport and Medicover Sport cards – you can use a wide range of sports facilities and activities. We believe physical activity is key to well-being and balance
•Work-life balance in practice means additional days off: "family day" (it's up to you how you use it), days off as a reward, and free hours for volunteering or health prevention
•For parents we have additional maternity and paternity leave days and days off for childcare, regardless of the limit used by the other parent
•Joining us means working in a stable organization oriented towards comfortable working conditions, certified as a Top Employer. The future is our shared investment - together with ING you can get involved in any initiative supporting ESG and social responsibility
•We provide every employee with the necessary work equipment, but if you want to use your own smartphone as a work phone, we offer the BYOD (Bring Your Own Device) program with reimbursement and discounts on selected purchases. We standardly provide a work laptop
•We celebrate together and get to know each other at team trips, family and sports events, such as Children's Day, Biegnij Warszawo, or sports tournaments
