About the Company
Fast-growing technology company operating at the intersection of digital media, smart infrastructure, and innovative advertising solutions. The company is focused on transforming urban environments through technology-driven products and is looking for an experienced marketing leader to strengthen its market position and drive brand growth.
Key Responsibilities
•Develop and execute the overall marketing strategy aligned with business objectives.
•Build and strengthen the marketing function, establishing processes, KPIs, and performance measurement frameworks.
•Manage the marketing budget and oversee a pipeline of strategic marketing initiatives.
•Drive brand development, positioning, and integrated online/offline marketing campaigns.
•Lead content strategy and creative direction, including innovative digital formats and AI-powered marketing initiatives.
•Identify and implement new marketing technologies and best practices to enhance efficiency and business impact.
•Develop strategic partnerships, marketing collaborations, and high-impact brand campaigns.
•Oversee corporate communications, PR initiatives, and executive-level marketing presentations.
•Expand the company's thought leadership through industry content, social media, and market insights.
•Support international brand positioning and strengthen the company's presence across key markets.
Requirements
•Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
•8+ years of experience in strategic marketing, with at least 3 years in a leadership role.
•Proven track record of developing and implementing successful marketing strategies.
•Strong expertise in brand management, digital marketing, and integrated communications.
•Experience managing marketing budgets and measuring campaign effectiveness through KPIs.
•Understanding of emerging marketing technologies, including AI-driven marketing tools, is a strong advantage.
•Excellent leadership, stakeholder management, and presentation skills.
•Strong analytical thinking with the ability to translate business objectives into impactful marketing initiatives.
